5 Key Metro Areas as an Example to the Nation
(Or start a movement in your city!)
DFW | Houston | SoCal | Phoenix | Kansas City

The Mobilization Process is ready to initiate for Each City
No Student Left Behind
Digital Advertising
We have demonstrated a cost of $2.25 per student onboarded through advertising on Instagram. We are ready to go with content including a well performing endorsement video by Lecrae. For TilkTok we have an agreement ready to go with OVSM who has 10.7 million teen followers of Christian content. Social Media is multiplied as our channel partners repost. See sample content.
Channel Partners
We are working with these channel partners in each of these cities who are ready to propagate the ESS App in their networks this summer. We also have the first of embedded city managers ready to go.
City Communication Pages
See pages being used to communicate within each city:
This breaks down to approximately $200,000 per city for the 5 Metro areas. Contact John Decker for more detail.
As we prepare the Spring 2025 launch of the Mobile App and commence digital advertising and mobilization of channel partners, we will move from the current usage of 14,000 users of which 7,500 are students to the below targets.
Annual Incoming Freshmen Engaged per Metro Area
This is roughly $200,000 per city for these first 5 metro areas. After this foundation, additional metro areas will be significantly less.
Multiplication: Since every student will be trained to influence others, we can expect an average of each trained student to average leading one other student per year for each of the 4 years of college. Therefore the Year 1 impact is approximately 134,000 students and by year 3 the cumulative impact is 807,000 students. Budget details are available upon request.

To learn more, contact John Decker
Mobilization Content
for Churches, Schools & Youth Ministries
- Reverse the 70% college faith drop-off and empower students to impact universities
- Video training you can use to engage your youth group - grades 10-12 See Training & Worldview
- If you want to serve a local university, you can add your church to ESS so incoming students find you. Register
- Parents appreciate the practical help for them in college search, ways to talk with their students, finding career and major, and avoiding massive college debt. See Parent page.
- A youth leader dashboard to quickly invite students and show you who is engaged and who needs help. Dashboard
Mobilization Content
for College Ministries &
Churches Serving Universities
If you are currently on the ESS platform for a Texas university, review below to refresh your preparation and engage your students and leaders. If you are a new ministry or church follow the steps to apply to be added. View College Awakening Sweet-Spot. Contact John Decker, Every Student Sent
Mobilization Content for
Business Community & Foundations
See Every Student Sent - Marketplace
(CLICK IMAGE)
Contact Every Student Sent to learn how marketplace ministries can use their professional skills to guide and mentor students, and how ESS will be sending students into your ministries and businesses. Attend the Feb 8th Event at Kingdom Ecosystems to learn about the new for-profit extension of ESS to cover career from high school to college to the workplace. . Learn about the financial resources needed to accommodate the February launch below.
Contact John Decker, Every Student Sent.
Please see: View Accelerating the Movement to Learn about Financial Mobilization